
Select an Agent & Price
Choose the right partner. Set the right price.
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One of the most important decisions you'll make when selling your home is selecting the right real estate professional to represent you—and determining a strategic price that positions your home to sell quickly and profitably.
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Why the Right Agent Matters:
Selling a home involves more than putting it on the MLS. Your agent should be:
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A skilled strategist and negotiator
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A strong communicator and advisor
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An experienced marketer with local market insight
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Someone who advocates for your goals, not just a quick sale
When you hire me, you're not just hiring someone to list your home—you’re gaining a dedicated partner who will protect your interests, manage every detail, and ensure your experience is smooth, informed, and successful.
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What I Bring to the Table:
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A comprehensive market analysis and pricing strategy tailored to your property
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A custom marketing plan designed to attract qualified buyers (photos, video, online presence, and more)
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Honest, professional guidance to help you prepare your home for market
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Consistent communication and updates so you’re never left wondering what’s next
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A trusted network of stagers, photographers, inspectors, contractors, and escrow professionals
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The Importance of Pricing Strategically:
Pricing is everything. Price too high, and your home may sit on the market and grow stale. Price too low, and you leave money on the table. With my guidance, you’ll price your home to:
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Attract the right buyers from day one
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Create urgency and increase your chances of multiple offers
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Reflect market conditions and nearby comparable sales
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Avoid unnecessary price reductions or extended time on the market
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I’ll prepare a Comparative Market Analysis (CMA) that shows what similar homes have recently sold for, what’s currently on the market, and how to price competitively without underselling your property.
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Pricing Factors to Consider:
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Location and neighborhood appeal
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Condition of the home (upgrades, deferred maintenance, etc.)
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Square footage, lot size, and usable space
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Unique features or amenities (views, pool, upgraded kitchen, etc.)
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Timing of the sale (seasonal demand or interest rate environment)
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We'll review all of this together so your price aligns with the market and supports your goals.
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Let’s Get Started the Right Way:
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We’ll meet for a no-obligation consultation
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I’ll evaluate your property and review the current market
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We’ll discuss pricing, timing, and strategies tailored to your situation
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From there, we’ll create a custom game plan to get your home sold efficiently and profitably
💬 FAQs About Selecting an Agent & Pricing
How do I know if I’m choosing the right agent?
Look for someone with strong market knowledge, great communication, a proven marketing plan, and a clear understanding of your goals. I’m happy to answer any questions upfront—no pressure.
What’s the risk of underpricing my home?
Underpricing can lead to quick offers but may leave money on the table. However, in hot markets, it can create multiple offers that drive the price up. We’ll weigh the pros and cons based on your goals.
Can I price my home above market value “just to see what happens”?
Overpricing often leads to longer days on market and lower final sale prices. I’ll help you price it right from day one to attract the best buyers—and create demand.
Can I adjust my price after listing?
Yes, if needed. If we don’t see strong interest in the first couple of weeks, we can revisit the pricing strategy. I’ll keep you informed with feedback and market activity.
How do you determine the right list price?
We’ll use a detailed Comparative Market Analysis (CMA) to review similar sales, current competition, and market trends. We’ll price strategically to position your home for success.
How often will we communicate once my home is listed?
Consistent communication is key to a successful sale. I provide regular updates on showings, buyer feedback, market activity, and any changes that may affect your pricing or strategy—so you’re never left wondering what’s happening with your listing.

